When it Comes to Selling or Buying your Home, What You Don’t Know Can Hurt You
Hiring a real estate agent to help you buy or sell a home seems simple enough. Once you read this book, however, you’ll discover a tangled web of conflicting incentives, institutional laziness and bad habits that get repeated year after year, transaction after transaction, without correction. These pitfalls are often invisible, and frequently costly, to consumers yet beneficial to real estate professionals, either by happenstance or design.
Inside the Sell will help you navigate your way to a successful purchase or sale. By exposing the unspoken secrets and dangers of buying and selling a home, Inside the Sell levels the playing field between consumers and real estate professionals. This book will help sellers net a bigger return on the sale of their homes, and it will help buyers minimize their risk and get the best deal on their next purchase.
With Ivy League educations and over 20 years’ combined experience as Realtors, authors Hans Wydler and Steve Wydler expose the hidden underbelly of the real estate profession. As the saying goes, knowledge is power, so prepare to arm yourself as Hans and Steve take you “inside the sell”!